Amazon Prime has made another major addition to a NASCAR broadcast team already littered with talent.
On Tuesday, Jordan Bianchi of The Athletic reported that NASCAR Hall of Famer Carl Edwards will join Amazon Prime Video as a studio analyst when the streaming service takes over coverage for five NASCAR Cup Series races from May 25 to June 22.
Edwards will join host Danielle Trotta and Corey LaJoie in the studio. Fellow NASCAR Hall of Famer Dale Earnhardt Jr. will be in the broadcast booth for Amazon Prime alongside Daytona 500 winning crew chief Steve Letarte and veteran lap-by-lap announcer Adam Alexander.
Prime Video’s pit reporters will include Kim Coon, 2011 Daytona 500 champion Trevor Bayne and Marty Snider.
Edwards has been seldom involved in the sport since his sudden retirement following the 2016 season, but his appearance on the Prime Video team shows a rejuvenated interest in NASCAR for the 45-year-old.
While Earnhardt Jr. and Edwards are the flashy draws, Prime Video has put together an experienced team poised to launch NASCAR into the streaming age. Alexander — who will also call the five NASCAR Cup Series races broadcast on TNT in 2025 — currently calls Xfinity Series races for the CW and is a veteran of the industry. So is the studio host in Trotta, who spent time as the host of Fox Sports’ “NASCAR Race Hub” and currently works as a host for SiriusXM NASCAR Radio.
Letarte is the lone crew chief in the booth and brings insight to fans from the mind of those atop the pit box.
Snider has become a staple of NBC’s NASCAR coverage as a pit reporter over the last decade, while Coon’s resume includes work with MRN, NBC and the CW.
LaJoie and Bayne are both relatively new to their respective roles — Bayne has worked as a studio analyst for Fox Sports’ coverage of the NASCAR Craftsman Truck Series in the past — but will offer a fresh perspective based on their time in the cockpit.
All in all, the addition of Edwards is another fantastic move as Prime Video becomes the guinea pig for NASCAR’s first foray into exclusively streaming Cup Series races.